It is very interesting to analyse business of different industries as it will reveal different aspects of the business involved.
One aspect of business analysis of a particular company can be done by studying the financial statements. It will reveal a lot about, how the company is functioning.
More or less it will show the information about the health of the organization. Through this study one will be able to know about, how much profitable is the company and what are contributing factors for the company’s earnings and spending. Payments done promptly as per the agreement show the credit worthiness of the company.
The other aspect of business analysis could be done by product demand in the market and their special features. If the products have clear cut differentiation over the competitors, such as price, packing and additional benefits add value to the product and create a specific brand equity.
Market scenario can be analysed by understanding how the products of a company is performing in different markets in compared to competitors. Through this, the activities of the company can be increased in a specific geographical area to enhance the productivity.
Turn over and profitability of the company is another important parameter to give deeper insight how the company is performing over a period of time say last 3 to 4 years.
The relationship between the employer and employee is very important factor where the employer can satisfy the employee through different welfare measures, incentive plans, as it will be able to enhance the productivity of the employee, in turn increases the business stand of the company in the market.
By doing business analysis managers involved will be able to make definite conclusions of the existing situation and alter the strategy if required to enhance the profitability of the organization.